As HCPs and field teams emerge from the pandemic, a return to a primarily face-to-face engagement model seems highly unlikely.
Success now depends on how well and how fast companies can design and adopt a flexible strategy that includes digital engagement as the centerpiece of a hybrid model.
Read the playbook now to:
“Digital engagement not only makes our field force more productive, it has been adopted as one of the preferred ways to interact for many doctors.”
Global Head of IT Marketing and Sales