However, with little visibility between commercial and medical teams, how can they ensure a consistent message and prevent fragmented communication?
Join Talitha Lynch, Vice President, Medical Affairs Planning & Engagement at a top 10 global pharmaceutical company and Robert Groebel, Vice President, Global Medical Strategy at Veeva as they discuss:
Shifts in the healthcare landscape
How to share information effectively between medical and commercial teams
How to establish a collaborative KOL engagement strategy