Moving Towards a New Approach 
to Customer Data


- Biogen Testimonial -

Life Sciences On-Demand Webinar

Customer data is the lifeblood to commercial operations. Yet, the majority of European life sciences companies said the quality and speed of updates from their current data vendor doesn’t meet their requirements. How can you address the gap in your customer data?

In this on-demand webinar you will hear about:

  • Success from Biogen in transforming its approach to customer data management
  • Current state of customer data in Europe, including findings from a European survey
  • Strategies for your new approach to customer data

Presenters:

Margit Marton
Lead Data Owner
European Business Operations
BIOGEN

 

Guillaume Roussel
Director of Strategy for
Veeva OpenData, Europe
VEEVA SYSTEMS